damn, they almost ruined that song for me. that was a close one.
Showing posts with label beer. Show all posts
Showing posts with label beer. Show all posts
Thursday, April 14, 2011
Beck's Art Crawl - 25th Anniversary
Article from Popsop
"Celebrating the 25th anniversary of its ongoing Art Labels campaign, Beck’s is presenting the best graphics which appeared on its limited edition bottles over the past two and a half decades. The exhibit dubbed ‘Beck’s Art Crawl’ and is rolling out at eight pubs across East London from April 11 through April 28, unveiling the archive of bespoke label artworks by celebrated international artists including Tracey Emin, Jeff Koons, Bruce McLean, Richard Long, Tim Head, Tony Oursler, Tim Noble & Sue Webster and Roderick Buchanan."
"The brand also invites its fans to join the celebration in two ways—by dropping in on the participating pubs or creating their own imagery. They can visit the venues, where the graphics are on display (each of the pubs features one art label), and win limited edition prints by iconic artists as well as one of 150 bottles of Beck’s beer. In addition to this, beer fans who check-in to these locations via Facebook will be able to listen to exclusive new audio interviews with the artist, who created the labels."
"Beck’s thinks about the future as well, and is viewing to expand its collection of art visuals. The brand is inviting aspiring students from the UK’s leading art colleges to come up with their own unconventional designs for a new Beck’s Art Label. If their creations will be really worth it, the young artists will have them painted on Saturday, April 16. They can submit their works to the the Beck’s Vier Facebook page, and in a few days the contestants will be shortlisted by the brand to only six—the winning designs will be taken to a wall on Great Eastern Street, Shoreditch, by leading art collective End of the Line during the Art Crawl LIVE event.
In addition to this, Beck’s is also inviting photographers to register as groups of 2-4 members and participate in the Shoot Experience event on April 16 by creating their own labels inspired by the labels’ graphics and the streets of London, In the end of the day, the stills will be judged, and each member of the winning team will receive a limited edition print of the Art Label artwork of their choice plus a limited edition print of Douglas Gordon‘s Art Label."
"Celebrating the 25th anniversary of its ongoing Art Labels campaign, Beck’s is presenting the best graphics which appeared on its limited edition bottles over the past two and a half decades. The exhibit dubbed ‘Beck’s Art Crawl’ and is rolling out at eight pubs across East London from April 11 through April 28, unveiling the archive of bespoke label artworks by celebrated international artists including Tracey Emin, Jeff Koons, Bruce McLean, Richard Long, Tim Head, Tony Oursler, Tim Noble & Sue Webster and Roderick Buchanan."
"The brand also invites its fans to join the celebration in two ways—by dropping in on the participating pubs or creating their own imagery. They can visit the venues, where the graphics are on display (each of the pubs features one art label), and win limited edition prints by iconic artists as well as one of 150 bottles of Beck’s beer. In addition to this, beer fans who check-in to these locations via Facebook will be able to listen to exclusive new audio interviews with the artist, who created the labels."
"Beck’s thinks about the future as well, and is viewing to expand its collection of art visuals. The brand is inviting aspiring students from the UK’s leading art colleges to come up with their own unconventional designs for a new Beck’s Art Label. If their creations will be really worth it, the young artists will have them painted on Saturday, April 16. They can submit their works to the the Beck’s Vier Facebook page, and in a few days the contestants will be shortlisted by the brand to only six—the winning designs will be taken to a wall on Great Eastern Street, Shoreditch, by leading art collective End of the Line during the Art Crawl LIVE event.
In addition to this, Beck’s is also inviting photographers to register as groups of 2-4 members and participate in the Shoot Experience event on April 16 by creating their own labels inspired by the labels’ graphics and the streets of London, In the end of the day, the stills will be judged, and each member of the winning team will receive a limited edition print of the Art Label artwork of their choice plus a limited edition print of Douglas Gordon‘s Art Label."
Monday, February 28, 2011
Tuesday, February 22, 2011
Tuesday, February 15, 2011
Monday, February 7, 2011
Amstel Light article from promomagazine.com
Amstel Light Taps Jagtag for First 2-D Code Campaign
To enter, players who are over 21 can take a picture of the Jagtag code with their cell phones. If they’re AT&T or Verizon customers, they can simply text the picture to short code 524824; otherwise, they can email the picture to Amstel@jagtag.com. In reply entrants will get a message asking them to input their date and year of birth.
“Partnering with Jagtag helped us to create an innovative mobile marketing campaign that targets the right audience in the right place with a great prize in the Southeast region ahead of burger bash,” Amstel light brand director Amanda hawk said in a release. “We wanted to build excitement in the region and around the event to encourage supporters to become a part of the fun.”
Unlike smartphone scanning apps that compel users download software to phone devices, the content to Jagtag’s scannable 2-D codes is hosted on jagtag’s own servers. Proprietary technology allows those servers to do a visual scan of incoming codes and associate them with the correct marketing message, which allows Jagtag to extend its 2-D campaigns to the non-smart feature phones still used by a majority of the U.S. mobile market.
The Food Network South Beach Wine & Food Festival, sponsored by Food & Wine magazine, is a four-day event showcasing the talents of numerous national and global wine producers, chefs and culinary celebrities. Celebrating its 10th anniversary, the annual festival raises funds to benefit the teaching restaurant at Florida International University’s School of hospitality & Tourism Management.
Sunday, February 6, 2011
Monday, January 10, 2011
Stella Artois - Save Trees on Christmas
Stella's "Send a card. Save a tree" campaign is aimed at saving one million rainforest trees. The card itself uses augmented reality technology.
Wednesday, January 5, 2011
Saturday, January 1, 2011
Heineken - Open Your World
New Heineken campaign with "Open Your World" tagline. I posted the first ad last week, but I found a music video and some other ads featuring some of the characters. This new campaign goes along with new packaging.
Wednesday, December 29, 2010
Dos Equis - The Most Interesting Show in the World w/ Jim Rose
Rumor has it that a few people attended the NYC show last month. Please share your pics and/or experience.
Thx Mike V.
Thx Mike V.
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